Marcher Markholt
Creative Strategist


If you want to know more about the job
you can contact:

Christine Stahl
+45 2678 2990

Creative Strategist for easySure Denmark

With the exciting prospects of launching easySure’s innovative insurance products in Denmark in the new year, the newly established brand is looking for a Creative Strategist to bring it to live in a competitive yet opportunity rich Danish market.

About easySure

easySure, a proud member of the globally recognized ‘easy’ family of brands is the newest offering that aims to paint the world orange by providing simple insurance that gives you the choice you deserve.

It is for those who want to take insurance by the horns, sit in the driver’s seat and be the ruler of their kingdom. To have the freedom to make the choices that favour them and experience life without the red tape of traditional insurance.

easySure challenges convention by making things simple. They are a modern, innovative insurance company that believes in providing their customers with a sense of security through easily understandable pricing and policies, a smart app, and a super simple website.

Whether you’re looking for cover for your home, vehicle, contents, pets, health or holidays, you can rely on easySure to make the complicated simple and provide you with greater value at a much lower cost.

Set to launch in Denmark early 2023, the easySure team is now looking for a new colleague to help them position and bring the brand and its services to live in the Danish market.

The position

This position offers the opportunity to push the insurance industry and turning it on its head – truly challenging the established actors in the Danish insurance market.

EasySure is looking for someone who can introduce the new brand and its products to the Danish market through strong positioning and creative ways of going to market. This through close collaboration with the local Danish team as well as the international brand design agency in charge of building the easySure brand – collectively counting a team of bright minds across creative, brand, content, and business. 

Responsibilities will include:

  • Overseeing a team of creative specialists as well as agency collaborations
  • Trend mapping, market analysis and opportunity scoping
  • Translating strategic recommendations into actionable experiences
  • Identifying new routes and engaging ways of going to market
  • Evaluating creative output and providing insightful recommendations
  • Setting and managing budgets
  • Supporting lead generation efforts
  • Coordinating project delivery from start to finish

The role is new, and you’ll thus get the opportunity to shape it greatly. The Creative Strategist will report to Eugene de Meillon, CEO for easySure Denmark.

Your profile

The ideal profile comes with a relevant master’s degree within business, marketing, or communication, as well as a proven track record of bringing innovative brands and products to market. We imagine that you have +7 years of experience from a similar role. 

To be successful in the role it is essential that you have a true passion for creativity, innovation, brand experiences and business strategy. You have exceptional interpersonal skills as well as written and verbal communications skills. Attention to detail as well as an eye for the bigger picture is key. You can push things forward and are able to get people to follow your visions.

Similarly, you have excellent project management and stakeholder management skills.

As you’ll be responsible for budget management, it is key that you have experience with this from previous roles.

It is required that you are fluent in Danish and English, and that you are based in Denmark.


If you’re interested in learning more about the position, please reach out to Christine Stahl on e-mail: christine@marchermarkholt.com or by phone: +45 2678 2990.