Marcher Markholt
SEO Specialist Nordics


If you want to know more about the job
you can contact:

Ina Ödman

Lars Holm Marcher

SEO Specialist Nordics

On behalf of the leading European travel brand, Awaze, we are seeking a passionate and dedicated SEO specialist for the Nordic market who will own and deliver the SEO strategy for their already well-established Novasol brand. You will play a key role in amplifying the Organic channel for Novasol, contributing to its continued growth and dominance in the travel industry.

About Awaze

Awaze is the home to some to the world’s most trusted travel brands, including cottages.com, Hoseasons, James Villa Holidays and Novasol. Together, these brands make Awaze the largest managed vacation rental business in the world, who holds over 100,000 properties in their portfolio, in 25 countries across Europe, giving their guests the choice of a fantastic range of properties and taking over 1.5 million bookings each year. This makes them the leading managed vacation rental player in Europe.

You will be situated in their Headquarters in Virum, Denmark and be Joining a team of genuine and passionate people, that currently is undergoing a pivotal point in time as they are investing in their future and people. Awaze is an inclusive organization that embraces diversity, and they are committed to providing a collaborative and inclusive workplace where you can realize your full potential. They work together as a passionate team to provide an excellent guest and owner experience.

The position

In the role as SEO Specialist, Nordics, you will be reporting to Head of SEO and become a part of the large SEO and Content team, with the key responsibility to own, develop, and implement scalable SEO strategies to grow traffic and revenue for the Nordic Market at Novasol. With a key focus on their source Nordic market this role will be responsible for multiple strategic domains in their portfolio.

Your key responsibilities will include:

  • Develop and implement an SEO strategy for Nordic Markets to deliver Organic growth to the business.

  • Work closely with relevant Content Specialists to create and execute strategies and projects that generate demand and revenue including the production of quality SEO content.

  • Work with the Head of SEO to develop best practice for SEO for the group and regularly collaborate with group peers to share learnings and opportunities for all Awaze brands.

  • Researching link building opportunities on quality websites both manually and using SEO tools.

  • Set up and measure tangible KPIs that showcase how initiatives and projects drive Organic growth.

  • Building a process for continuously monitor their organic search rankings across the Nordic

    markets, measuring the results of efforts, and adjusting the strategy accordingly.

  • Stay up to date within the industry and latest best practice.

Your profile

As the new SEO specialist we see that you have strong analytical skills, are structured, and committed to a data-driven approach to deliver insights and analysis on SEO performance and opportunities. To succeed in the role, you come with experience in SEO either from agency or in-house, and have experience in performing on-site and off-site SEO audits to create effective SEO strategies. Additionally, you are an advanced user of SEO tools such as Search Console, Screaming Frog, and AHRefs and is familiar with related analytical tools such as Loockerstudio, GA UA / 4. You have in-depth knowledge and understanding of all aspects of SEO, with a strong focus of technical SEO.

We see that you have excellent communication skills, with the ability to effectively convey complex SEO concepts to stakeholders at all levels, and is fluent in Danish, and it is advantage if you can speak Swedish and/or Norwegian. As a person, you have a proactive and detailed-oriented mindset, with the ability to prioritize tasks, manage competing priorities, and meet deadlines. Lastly, we see that you are a real team player as you will become a part of an energetic team that is passionate about what they do.


If you want to know more about the job you can contact Ina Ödman on email: ina@marchermarkholt.com or phone: +46 70 781 16 13 or Lars Holm Marcher on email: lars@marchermarkholt.com or phone: +45 24 87 55 31